Privacy policy

Privacy Policy
Last updated: May 26, 2025

Welcome to Serikala ("we", "us", or "our"). This Privacy Policy describes how we collect, use, and protect your personal information when you use our website www.serikala.com (the "Site") or interact with our services, including when you make a purchase or contact us.

By using our Site or Services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms, please do not use the Services.

🔄 Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in legal requirements, our data practices, or features of our services. The updated version will be posted on this page with the revised "Last updated" date.

📥 What Information We Collect

We collect the following categories of personal information depending on how you interact with us:

1. Information You Provide Directly

  • Name, phone number, email, billing and shipping address

  • Order and transaction details

  • Account details (if applicable)

  • Messages or content shared via customer support

2. Information Collected Automatically

When you visit the Site, we may collect:

  • IP address, browser type, device details

  • Site usage and activity via cookies and tracking technologies

3. Information from Third Parties

We may receive your information from:

  • Our website platform provider (e.g., Shopify)

  • Payment gateways (e.g., Cashfree,Razorpay, PayU)

  • Logistics/shipping partners

🛠️ How We Use Your Information

We use your personal data to:

  • Fulfill and manage your orders

  • Communicate with you about your orders or support queries

  • Provide a smooth and secure shopping experience

  • Improve our products, services, and user experience

  • Send you promotional emails and marketing offers (if opted in)

  • Prevent fraud and ensure secure transactions

You can opt out of marketing emails by clicking “unsubscribe” in the email footer.

🍪 Cookies and Tracking

We use cookies and similar technologies to:

  • Enable core functionality like cart and login

  • Understand user behavior and website usage

  • Customize product recommendations and ads

You can manage cookie preferences in your browser settings. Disabling cookies may limit some features.

🤝 How We Share Your Information

We may share your information with:

  • Service providers (e.g., shipping partners, payment processors)

  • IT, analytics, or email providers

  • Marketing platforms (only with your consent)

  • Government or legal authorities, if required under Indian law

We do not sell or rent your personal data to any third party.

🔐 Data Security & Retention

We follow industry best practices to protect your data. However, no method of transmission over the internet is 100% secure.

We retain your personal information only for as long as necessary to:

  • Complete your transactions

  • Provide services

  • Comply with legal obligations or resolve disputes

👥 Your Rights (India)

Under Indian data protection principles, you may have the following rights:

  • Access – Request details of your personal data we hold

  • Correction – Update or correct inaccuracies

  • Deletion – Request deletion of your data (where applicable)

  • Withdraw consent – For optional uses like marketing

You can make these requests by emailing us at info@serikala.com.

🚫 Children’s Privacy

Our services are not intended for children under the age of 13. We do not knowingly collect data from minors. If you believe a child has provided us with personal information, contact us for deletion.

🌐 External Links

Our website may contain links to third-party sites. We are not responsible for their privacy practices. Please read their privacy policies separately.

📞 Contact Us

For questions, concerns, or to exercise your rights:

Email: info@serikala.com
Postal Address:
Serikala Lifestyle Private Limited
J-3/102, Ground Floor
Opposite Alaknanda Market Shopping Complex
Kalkaji, DDA Flats, New Delhi – 110019
India